Clark JM Jazz Mandolin
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Sage Wisdom

"Good improvisation communicates harmonic progression melodically. Effective melodies manipulate harmonic content through the use of guide tones and preparatory gravity notes, masterfully woven in systematic tension, release, and transparent harmonic definition."

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August 16, 2010 | Rory Sutherland-Shreddies

We do pretty well with products out of our JazzMando Merchandise Center, but maybe we could ramp up our appeal even more with a little marketing advice from British advertising guru, Rory Sutherland.

"All it takes is photons, neurons, and a really great idea."

View Video: Rory Sutherland-Shreddies

Rotating the Jupiter Silkweave Polish Cloths 45 degrees and calling them "diamonds" would be a bit transparent. Perhaps instead, we could call them Jupiter Silkweave "Prayer" Cloths.

"For when your practicing needs to be inspirational."


Posted by Ted at August 16, 2010 5:51 AM

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